Search Engine Optimisation (SEO)
Is SEO the best use of your marketing budget?
SEO (search engine optimisation) is a long-term investment that can pay off, massively, for many years to come, however, only if people are searching for your products or services online, and you MUST have a budget to invest into SEO services.
SEO is the best way or reaching your potential customers!
If someone searches “buy a microwave” in Google, that means they are far more likely to intend on purchasing a microwave than someone who has logged onto Facebook to see their friends’ latest feeds/stories.
The quality of the traffic or potential leads you will get from SEO if far better suited to your business goals.
SEO is a long-term marketing strategy that will get better as time goes on, so you must not think that you’re going to get to the first page of Google as soon as your website launches, and without any investment. Don’t worry though, with a targeted and strategic SEO plan, you will start ranking on Google. Once you have ranked for a keyword on Google, the flood gates, filled with potential customers will start pouring in, and you won’t ever have to pay per click.
SEO is the true meaning of a long-term investment for your business, so if you are looking for a quick, get to the first page of Google plan, then SEO is not really for you.
Is SEO worth the money?
SEO (search engine optimisation) is worth every penny if people are actively searching online for your products or services. It is only worth investing in SEO if you have a suitable budget, as cheap short-term SEO strategies very rarely produce any results.
Is SEO important for my website in 2022?
Most definitely! SEO is more important than ever in 2022, as more customers are searching for required services and products online, and even more so since the Covid-19 pandemic.
How long does Google SEO take to work?
SEO typically takes between 4-6 months to start taking effect, providing you have a solid SEO marketing strategy. Results can be seen far sooner; however, it is not something that can be predicted. If your SEO strategy is not good, then it can take much longer than these timeframes, and it may not happen at all.